![[movies]](/images/mediatype_movies.gif) | Consumer Relations Phone Calls
Smokers call in about a variety of problems with cigarettes (audio only).
Keywords: tobacco; cigarette; public relations; cigarette brands; marketing
Downloads: 182 |  |
| "Life Is A Highway"
Compilation of clips for Harley Davidson cigarette sales presentation.
Keywords: tobacco; cigarette; sales; marketing; cigarette brands
Downloads: 258 |  |
| Harley Davidson Cigarettes - Annual Sales Presentation
Film made, apparently, to show at Lorillard's annual sales presentation. Recreates with humor, using actual salesmen as actors, the rollout of the Harley Davidson cigarette in Indiana. Accompanied by a soundtrack with Stevie Wonder music.
Keywords: tobacco; cigarette; sales; marketing; cigarette brands
Downloads: 1,639 |  |
| Marketing Overview - George Telford; Industry Overview - Susan Smith [Parts 1-2]
Presentation by George Telford and Susan Smith, from Lorillard's New York office at a meeting in Greensboro, NC. Telford reviews the challenges faced by Lorillard in 1992 and summarizes the 1993 marketing plan which included the following elements: continue Newport's growth, defend the Kent and True brands, remain competitive in the price value market segment, develop and introduce line extensions for existing brands, and evaluate the potential of Harley Davidson...
Keywords: tobacco; cigarette; business activity; cigarette brands; marketing; sales; promotions
Downloads: 237 |  |
| Focus Group - Boston, 7 October 1981, Group 2, Tape 1 [Parts 1-3]
Focus group led by Shoi Dickinson with eight male smokers discussing cigarettes, extensions and Kent, Golden Lights and Kent III. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3
Keywords: tobacco; cigarette; marketing research; male; smoker behavior; smoker; cigarette brands
Downloads: 168 |  |
| Portfolio Testing Mall / Grand Central Edit Master
Video provides a step by step explanation of advertising portfolio testing including on-the-street interviews in front of New York City's Grand Central Station, the selection of participants, and discussions with them about advertising at New Jersey's Garden City Mall.
Keywords: tobacco; cigarette; marketing research; demographics; cigarette brands; advertising
Downloads: 206 |  |
| A Discussion with Bill Campbell on Philip Morris USA Pricing Strategies PM Employee Version
Ellen Merlo talks with Bill Campbell about Philip Morris' decision to reduce the price of Marlboro cigarettes and to not increase the prices of the company's other premium brands.
Keywords: tobacco; cigarette; cigarette brands; sales; business activity; profit
Downloads: 339 |  |
| Focus Group - Boston, 6 October 1981, Group 1, Tape 1 [Parts 1-5]
Focus group led by Shoi Dickinson with eight female smokers discussing cigarettes, extensions and Kent, Golden Lights and Kent III. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4 Click Here to View Part 5
Keywords: tobacco; cigarette; marketing research; female; smoker behavior; smoker; cigarette brands
Downloads: 350 |  |
| Focus Group - Chicago, 13 October 1981, 7:30 Group 4, Tape 1 [Parts 1-4]
Focus group led by Shoi Dickinson with eight male smokers discussing cigarettes, extensions and Kent, Golden Lights and Kent III. (Originally on UMatic video.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4
Keywords: tobacco; cigarette; marketing research; male; smoker behavior; smoker; cigarette brands
Downloads: 124 |  |
| Focus Group - Chicago, 12 October 1981, 5:30 Group 1, Tape 1 [Parts 1-4]
Focus group led by Shoi Dickinson with eight female smokers discussing cigarettes, extensions and Kent, Golden Lights and Kent III. (Originally on UMatic video.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4
Keywords: tobacco; cigarette; marketing research; female; smoker behavior; smoker; cigarette brands
Downloads: 317 |  |
| Philip Morris Companies Inc. Presentation to the Investment Community, Q&A [Parts 1-3] (1995)
Last segment of a meeting held at the Grand Hyatt Hotel in New York City to showcase Philip Morris' accomplishments to the investment community and its goal of increasing earnings and returns to stockholders. Geoffrey Bible takes questions from the audience about international tobacco sales, litigation by and against Philip Morris, and other issues. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3
Keywords: tobacco; cigarette; international trade; cigarette brands; legal activity; smoker behavior; business activity; court decision; nicotine
Downloads: 206 |  |
| Philip Morris Companies Inc. Presentation to the Investment Community, Part 2 [Parts 1-2] (1995)
Second segment of a meeting held at the Grand Hyatt Hotel in New York City to showcase Philip Morris' accomplishments to the investment community and its goal of increasing earnings and returns to stockholders. Geoffrey Bible, Bill Webb and Hans Storr report on Philip Morris International and on the company's financial outlook. Click Here to View Part 1 Click Here to View Part 2
Keywords: tobacco; cigarette; sales; international trade; advertising; television; cigarette brands; sports sponsorship; business activity; distribution; profit; regulation
Downloads: 195 |  |
![[audio]](/images/mediatype_audio.gif) | Philip Morris Companies Inc. Presentation to the Investment Community, Tape 3
Last segment of a meeting held at the Grand Hyatt Hotel in New York City to showcase Philip Morris' accomplishments to the investment community and its goal of increasing earnings and returns to stockholders. Geoffrey Bible takes questions from the audience about international tobacco sales, litigation by and against Philip Morris, and other issues.
Keywords: tobacco; cigarette; sales; international trade; advertising; television; cigarette brands; sports sponsorship; business activity; distribution; profit; regulation
Downloads: 319 |
| Ian Ross Discussion
Female smokers evaluate and discuss new reduced side stream smoke cigarettes. Only audio, no video.
Keywords: tobacco; cigarette; cigarette brands; cigarette design; filter; female; smoker; non-smoker; marketing; secondhand smoke
Downloads: 38 |  |
| Focus Group - Boston, 7 October 1981, Group 2, Tape 2 [Parts 1-3]
Focus group led by Shoi Dickinson with eight male smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3
Keywords: tobacco; cigarette; marketing research; male; smoker behavior; smoker; advertising; cigarette brands
Downloads: 109 |  |
| Focus Group - Boston, 6 October 1981, Group 2, Tape 1 [Parts 1-3]
Focus group led by Shoi Dickinson with eight male smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3
Keywords: tobacco; cigarette; marketing research; male; smoker behavior; smoker; advertising; cigarette brands
Downloads: 155 |  |
| Focus Group - Boston, 6 October 1981, Group 2, Tape 2 [Parts 1-2]
Focus group led by Shoi Dickinson with eight male smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. See # 03069915 for report. [Transferred from UMatic.] Click Here to View Part 1 Click Here to View Part 2
Keywords: tobacco; cigarette; marketing research; male; smoker behavior; smoker; advertising; cigarette brands
Downloads: 96 |  |
| Demonstration of Circumference, Static Burn and Puff Count Test [Parts 1-3]
This video was made in connection with mediation in a patent dispute between Brown and Williamson and Philip Morris (civil action #c-89-0170-l). W.G. Joe Lloyd, Philip Morris' expert witness, narrates a demonstration of three tests on Benson and Hedges and Capri cigarettes. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3
Keywords: tobacco; cigarette; legal activity; cigarette brands; cigarette design; filter; cigarette analysis
Downloads: 192 |  |
| Focus Group - Chicago, 13 October 1981, 7:30 Group 4, Tape 2 [Parts 1-3]
Focus group led by Shoi Dickinson with eight male smokers discussing cigarettes, extensions and Kent, Golden Lights and Kent III. (Originally on UMatic video.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3
Keywords: tobacco; cigarette; marketing research; male; smoker behavior; smoker; advertising; cigarette brands
Downloads: 72 |  |
| Philip Morris Incentive Review
Marketing and promotions staff unveil merchandise that they plan to offer in 1992 in connection with cigarette purchases. The theme-based merchandise will be available for free with single pack and carton purchase as well as on a bounce back order basis. Brands with these promotional items include Marlboro, Benson and Hedges, Virginia Slims, Cambridge, Bucks, Alpine, Next and Parliament.
Keywords: tobacco; cigarette; promotions; promotional merchandise; young adult smoker; male; female; advertising; cigarette brands
Downloads: 461 |  |
| Focus Group, Max [Part 1]
Focus group of female smokers led by Shoi Balaban Dickinson (session six, Pittsburgh, PA) discussing 120 millimeter cigarettes and advertising for Max cigarettes.
Keywords: tobacco; cigarette; marketing research; gender; female; cigarette brands; cigarette design; smoker behavior; advertising
Downloads: 343 |
| Focus Group, Max
Focus group of female Max smokers led by Shoi Balaban Dickinson in Los Angeles discussing 120 millimeter cigarettes and advertising for Max cigarettes.
Keywords: tobacco; cigarette; marketing research; gender; female; cigarette brands; cigarette design; smoker behavior; advertising
Downloads: 689 |
| Focus Group - Chicago, 13 October 1981, 5:30 Group 3, Tape 1 [Parts 1-3]
Focus group led by Shoi Dickinson with eight female smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. (Originally on UMatic video.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3
Keywords: tobacco; cigarette; marketing research; female; smoker behavior; smoker; advertising; cigarette brands
Downloads: 337 |  |
| Focus Group - Chicago, 12 October 1981, 7:30 Group 2, Tape 1 [Parts 1-5]
Focus group led by Shoi Dickinson with eight male smokers discussing cigarettes, extensions and Kent, Golden Lights and Kent III. (Very loud background noise from open window; video is in black and white. Transferred from UMatic.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4 Click Here to View Part 5
Keywords: tobacco; cigarette; marketing research; male; smoker behavior; smoker; advertising; cigarette brands
Downloads: 138 |  |
| Focus Group - Chicago, 12 October 1981, 7:30 Group 2, Tape 2 [Parts 1-4]
Focus group led by Shoi Dickinson with eight male smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. (Very loud background noise from open window; video is in black and white. Transferred from UMatic.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4
Keywords: tobacco; cigarette; marketing research; male; smoker behavior; smoker; advertising; cigarette brands; military personnel
Downloads: 147 |  |
| Focus Group, Max
Focus group of female Max smokers led by Shoi Balaban Dickinson in Los Angeles discussing 120 millimeter cigarettes and advertising for Max cigarettes.
Keywords: tobacco; cigarette; marketing research; gender; female; cigarette brands; cigarette design; smoker behavior; advertising
Downloads: 1,837
Average rating:  (1 review) |
| Focus Group: cigarette quality
Focus group of male smokers is discussing cigarette quality. Only audio.
Keywords: tobacco; cigarette; cigarette smoke; research activity; smoker; male; cigarette design; tobacco; cigarette brands; cigarette packaging
Downloads: 51 |  |
| Focus Group - Boston, 6 October 1981, Group 1, Tape 2 [Parts 1-3]
Focus group led by Shoi Dickinson with eight female smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3
Keywords: tobacco; cigarette; marketing research; female; smoker behavior; smoker; advertising; cigarette brands
Downloads: 367 |  |
| Focus Group, Max [Parts 1-2]
Focus group of female smokers led by Shoi Balaban Dickinson in Los Angeles discussing 120 millimeter cigarettes and advertising for Max cigarettes.
Keywords: tobacco; cigarette; marketing research; gender; female; cigarette brands; cigarette design; smoker behavior; advertising
Downloads: 342 |
| Focus Group - Boston, 7 October 1981, Group 1, Tape 2 [Parts 1-2]
Focus group led by Shoi Dickinson with eight female smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. Click Here to View Part 1 Click Here to View Part 2
Keywords: tobacco; cigarette; marketing research; female; smoker behavior; smoker; advertising; cigarette brands
Downloads: 305 |  |
| Focus Group, Max
Focus group of female smokers led by Shoi Balaban Dickinson in Los Angeles discussing 120 millimeter cigarettes and advertising for Max cigarettes.
Keywords: tobacco; cigarette; marketing research; gender; female; cigarette brands; cigarette design; smoker behavior; advertising
Downloads: 243 |
| Female focus group
Female smokers discuss cigarette and packaging design. Only audio, no video.
Keywords: tobacco; cigarette; cigarette brands; cigarette design; cigarette packaging; female; smoker; marketing
Downloads: 69 |  |
| Style Sales Video Presentation [Parts 1-2]
Edited video made for Lorillard's sales force reviewing sales in 1991 and announcing goals for 1992. Dick Orcutt introduces Andrew Tisch who congratulates the sales force on a successful 1991 and announces the company's sales objectives for 1992, including: an increase in the domestic unit volume of sales for Newport, Kent, True and Old Gold; continued growth of Newport through consistency of its marketing campaign; maintenance of existing brands business; an expansion of Lorillard's influence i...
Keywords: tobacco; cigarette; tobacco sales; marketing; brand image; marketing; marketing strategy; promotions; demographics; female; cigarette brands
Downloads: 341 |  |
| Focus Group - Chicago, 13 October 1981, 5:30 Group 3, Tape 2 [Parts 1-3]
Focus group led by Shoi Dickinson with eight female smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. (Originally on UMatic video.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3
Keywords: tobacco; cigarette; marketing research; female; smoker behavior; smoker; advertising; cigarette brands
Downloads: 217 |  |
| Focus Group - Chicago, 12 October 1981, 5:30 Group 1, Tape 2 [Parts 1-3]
Focus group led by Shoi Dickinson with eight female smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. (Originally on UMatic video.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3
Keywords: tobacco; cigarette; marketing research; female; smoker behavior; smoker; advertising; cigarette brands
Downloads: 229 |  |
| New Device: Puff Activated Lighter
Components of a video promoting Philip Morris' new, unnamed "cigarette smoking system," including narrated package, b-roll, sound bites, animation, and exterior shot of Philip Morris headquarters. The system includes a cigarette that is inserted into the puff activated lighter, which heats the tobacco when it is puffed and results in no secondhand smoke or ash.
Keywords: tobacco; cigarette; secondhand smoke; tar; safer cigarette; cigarette brands; cigarette design; fire; fire safe cigarette
Downloads: 378 |  |
| PM Newsbreak ; 1992 Annual Stockholders' Meeting ; Promotion Role Play [Parts 1-4]
PM Newsbreak: Video news report for Philip Morris employees with two segments: Marlboro Adventure Team Miles and the introduction of a hotline for consumer complaints. 1992 Annual Shareholders' Meeting: B-roll of the meeting including exterior of Richmond facility, registration, reception, television monitor of tobacco control activists presenting shareholder resolutions (limiting beer sales and advertising of cigarettes to minors), and television reporters interviewing speakers...
Keywords: tobacco; cigarette; promotional merchandise; sales; promotions; youth; advertising; alcoholic beverage; tobacco related health concerns; lung cancer; cigarette brands
Downloads: 137 |  |
| Focus Group - Kent 13 mg, Session 5; Phoenix, Arizona; 8 Males; Kent Smokers
Focus group, led by Shoi Balaban Dickinson, of male Kent smokers in Phoenix, Arizona discussing Kent cigarettes, tar and nicotine, filters, and advertising.
Keywords: tobacco; cigarette; marketing research; cigarette brands; smoker behavior; male; advertising; tar; nicotine; filter; disease; tobacco related health concerns
Downloads: 62 |
![[image]](/images/mediatype_image.gif) | Cheap cigarette brands uk, cheap cigarettes in ireland, cheap cigarettes moldova, cheap cigarettes prices, cheap cigs uk
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Keywords: cheap cigarette brands uk; cheap cigarettes in ireland; cheap cigarettes moldova; cheap cigarettes prices; cheap cigs uk |
| Steve Darrah Long Play [Parts 1-2]
Steve Darrah gives employees at the Cabarrus plant a general business overview of the Philip Morris Company and Philip Morris USA with a particular emphasis on manufacturing and takes questions from the audience. Tape is interrupted during his overview, resumes during the question and answer period and ends before the discussion is complete. Click Here to View Part 1 Click Here to View Part 2
Keywords: tobacco; cigarette; business activity; sales; cigarette brands; profit; tobacco industry; international trade; tobacco industry employee; labor union; production
Downloads: 95 |  |
| Focus Group - Kent 13 mg, Session 6; Phoenix, Arizona; 8 Females; Kent Smokers
Focus group, led by Shoi Balaban Dickinson, of female Kent smokers in Phoenix, Arizona discussing Kent cigarettes, tar and nicotine, filters, and advertising.
Keywords: tobacco; cigarette; marketing research; cigarette brands; smoker behavior; female; advertising; tar; nicotine; filter; disease; tobacco related health concerns
Downloads: 214 |
| C Project Kitchen Video, Revised Version, Testimonials and Q&A for Direct Marketing
Two Reynolds employees introduce Eclipse and explain how it works. Another segment shows smokers who've tried Eclipse for a week.
Keywords: tobacco; cigarette; secondhand smoke; tar; nicotine; marketing; safer cigarette; cigarette brands; cigarette design; social behavior; fire safe cigarette
Downloads: 142 |  |
| C Project, Las Vegas Show
Two Reynolds employees explain to a group of smokers in Las Vegas how Eclipse works and allow the group to try the product. Another segment shows smokers who've tried Eclipse for a week. No product naming.
Keywords: tobacco; cigarette; secondhand smoke; tar; nicotine; marketing; safer cigarette; cigarette brands; cigarette design; fire; social behavior; fire safe cigarette
Downloads: 111 |  |
| Focus Group - Kent 13 mg, Session 7; Phoenix, Arizona; 8 Females; Non-rejectors of Kent
Focus group, led by Shoi Balaban Dickinson, of female smokers in Phoenix, Arizona discussing the cigarette brands that they smoke, Kent cigarettes, tar and nicotine, filters, and advertising.
Keywords: tobacco; cigarette; marketing research; cigarette brands; smoker behavior; female; advertising; tar; nicotine; filter; disease; tobacco related health concerns
Downloads: 143 |
| Video Newsletter: Frank Resnik, PM Acquisitions Ideas ; 'Media in Motion' ; 'Untapped Profit Potential in Convenience Stores' ; Wholesale Clubs ; The Race for Space [Parts 1 & 2]
Video newsletter aimed at Philip Morris' sales division includes five segments about various sales activities and promotions. Click Here to View Part 1 Click Here to View Part 2
Keywords: tobacco; cigarette; international trade; sales; production; export; food; alcoholic beverage; business activity; marketing; retail outlet; promotions; television; cigarette brands
Downloads: 196 |  |
| Cagney Institute Meeting Presentation
Geoffrey Bible's presentation about Philip Morris' finances at the Cagney Institute. Tape ends before presentation is finished.
Keywords: tobacco; cigarette; business activity; profit; international trade; marketing; sales; food; alcoholic beverage; young adult smoker; cigarette brands
Downloads: 53 |
| Focus Group - Kent 13 mg, Session 1; Portland, Oregon; 8 Females; Non-rejectors of Kent
Focus group, led by Shoi Balaban Dickinson, of female smokers in Portland, Oregon discussing the cigarette brands that they smoke, Kent cigarettes, tar and nicotine, filters, and advertising.
Keywords: tobacco; cigarette; marketing research; cigarette brands; smoker behavior; female; advertising; tar; nicotine; filter; disease; tobacco related health concerns
Downloads: 170 |
| Focus Group - Kent 13 mg, Session 3; Portland, Oregon; 6 Females; Kent Smokers
Focus group, led by Shoi Balaban Dickinson, of female Kent smokers in Portland, Oregon discussing Kent cigarettes, tar and nicotine, filters, and advertising.
Keywords: tobacco; cigarette; marketing research; cigarette brands; smoker behavior; female; advertising; tar; nicotine; filter; disease; tobacco related health concerns
Downloads: 215 |
| State of the Business Presentation - Steve Darrah, AM Meeting [Parts 1- 3]
Steve Darrah presents his report on Philip Morris' business activities for 1993 and 1994. His presentation includes a discussion of Philip Morris Companies' financial status, PMUSA, and competition from other tobacco companies. He lays out his assumptions about the industry in 1994, provides statistics and states objectives. He concludes with an analysis of the operations area, productivity, the manufacturing improvement process, cash flow management, a potential increase in the federal excise t...
Keywords: tobacco; cigarette; sales; business activity; cigarette brands; marketing; retail outlet; tobacco industry; promotions; excise tax; promotional merchandise; profit; production; distribution
Downloads: 267 |  |
| Focus Group - Kent 13 mg, Session 8; Phoenix, Arizona; 8 Males; Non-rejectors of Kent
Focus group, led by Shoi Balaban Dickinson, of male smokers in Phoenix, Arizona discussing the cigarette brands that they smoke, Kent cigarettes, tar and nicotine, filters, and advertising.
Keywords: tobacco; cigarette; marketing research; cigarette brands; smoker behavior; male; advertising; tar; nicotine; filter; disease; tobacco related health concerns
Downloads: 75 |
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